A Marketing Machine: Reasons to Invest in Custom Tap Handles

If you run a bar, pub, or restaurant, then you know that having a great tap selection is important to your business. But did you know that custom beer tap handles can also be a great way to promote your brand and business?

The Visual Psychology Behind Custom Beer Tap Handles

When you see a row of beer taps on the bar, you might not think much of it. But when you see a custom beer tap handle, it's hard not to notice. Custom tap handles are often more colorful and eye-catching than standard ones, which means they're more likely to catch your attention.

And when you see a custom tap handle that represents a brand or business you like, you're more likely to remember it and want to try the beer. Customers will be curious about your tap handles and will want to know more about your business. This can lead to more customers and more business for your bar or restaurant.

Here are 7 benefits of custom beer tap handles for your business:

1. Help You Promote Your Brand

Custom beer tap handles are a great way to promote your brand. When customers see your tap handles, they’ll be able to identify your business immediately. Plus, you can use your tap handles as an opportunity to include your logo or other branding elements. This way, every time someone sees your tap handle, they’ll also see your brand.

2. Help You Stand Out from the Competition

In today’s competitive marketplace, it’s important to find ways to stand out from your competitors. Custom beer tap handles can help you do just that. When you have a unique tap handle, it will help your business stand out from all of the other bars and restaurants in your area. This can help you attract new customers and grow your business.

3. Help You Attract New Customers

Custom beer tap handles can also help you attract new customers. When people see your tap handles, they may be intrigued and want to check out your business. This can lead to new customers and increased sales for your business.

4. Help You Increase Sales

In addition to attracting new customers, custom beer tap handles can also help you increase sales. When customers see your tap handles, they may be more likely to order a beer.

5. Help Build Customer Loyalty

Customers who have a positive experience at your business are more likely to come back. When you have custom beer tap handles, you can help create a positive experience for your customers. This can lead to increased customer loyalty and repeat business.

6. Show Support for Your Local Community

When you use custom beer tap handles, you can also show your support for your local community. By using local materials and supporting local businesses, you can help boost the economy in your community.

7. A Great Conversation Starter

Custom beer tap handles are a great way to start a conversation with your customers. Customers will be curious about your tap handles and will want to know more about your business. This can lead to more customers and more business for your bar or restaurant.

Conclusion

There are many benefits to custom beer tap handles for businesses. They can help to promote your brand, attract new customers, and increase sales. They can also be used as a marketing tool to promote special events or promotions. Custom beer tap handles are a great way to make your business stand out from the competition.

Are you ready to invest in custom beer tap handles? Trust only Steel City Tap to bring your design to life! Our expert in-house team makes each tap handle, putting hands on the product from start to finish for superior craftsmanship. In as little as 6–8 weeks, your taps will be ready to represent your brand in the best possible way. Get the ball rolling by reaching out to our team with your design idea today!