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5 Great Reasons to Get Custom Beer Tap Handles for Your Bar

5 Great Reasons to Get Custom Beer Tap Handles for Your Bar

There are plenty of good reasons to invest in custom craft beer tap handles for your business. And for a long time, even in history, many draft beer bars have utilized them for so many reasons. But before we go into why you should consider using custom craft beer tap handles for your bar, let's delve into its history:

The History of the Craft Beer Tap Handles

The tap handle is a key component of the beer-drinking experience. They are often the first thing a drinker sees when they approach a bar and can be a major factor in a beer drinker's decision to try a new beer. Tap handles also play an important role in the branding and marketing of craft beer.

The first tap handles were likely wooden or ceramic mugs, which were used to dispense beer from wooden barrels. The modern tap handle is believed to have originated in Germany in the early 19th century. These early tap handles were made of porcelain and featured a small knob on end, which was used to open the valve on the keg.

As the brewing industry began to grow in the United States, so too did the tap handle industry. The first mass-produced tap handles were made by the American Brewing Company in the early 1900s. These tap handles were made of wood and featured the company's logo on the front.

The art of craft beer tap handles has continued to evolve over the years. Today, there are endless possibilities when it comes to design, material, and size. Tap handles can be made from wood, metal, glass, or even plastic. They can be simple or adorned with intricate carvings or paintings. And they can be small enough to fit in the palm of your hand or large enough to be used as a doorstop.

Reasons to Get Custom Beer Tap Handles

  1. They're a Great Way to Promote Your Brand

Custom tap handles are a great way to get your brand noticed. They're often the first thing people see when they walk into a bar or restaurant, so you want to make sure they're eye-catching and memorable.

  1. They Help You Stand Out from the Competition

In a crowded marketplace, it's important to find ways to differentiate your business from the competition. Custom tap handles can help you do that by giving you a unique look that will make your business stand out.

  1. They're a Great Way to Show Off Your Personality

Your tap handle is a reflection of your brand's personality, so it's important to choose a design that accurately reflects who you are and what you're all about. A well-designed tap handle can convey a lot about your brand, so make sure you put some thought into it.

  1. They're a Great Way to Build Customer Loyalty

People are more likely to frequent businesses that they feel a connection to. By investing in custom tap handles, you're showing your customers that you're invested in them and that you care about providing them with a great experience. This can go a long way in building customer loyalty.

  1. They're a Great Way to Generate Word-Of-Mouth Marketing

People love to talk about businesses that they're passionate about, so if you can create a custom tap handle that gets people talking, you'll be doing your business a favor. Happy customers will tell their friends about your great beer and your cool tap handle, and before you know it, you'll have generated some valuable word-of-mouth marketing.


So, are you looking to take your craft beer bar to the next level? If so, consider upgrading your beer taps! They can be a work of art that, while seemingly minute, gives customers that little extra sense that you truly care for your craft and want to give them the best experience possible.

Steel City Tap offers custom solutions for breweries, bars, and more. If you are looking for special beer handle taps, check out what we offer!

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